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Are Burger King’s “low” calorie FrankenFrys the way to appeal to a health conscious public?

Burger King is banking on a new lower fat, lower calorie French fry to try and appeal to health conscious eaters. They are calling them “Satisfries”. While I applaud the thought, I’m not sure how a health conscious public is going to react to a processed “FrankenFry”. Health conscious people don’t normally seek out processed foods, however, there might be plenty of people out there more worried about ‘appearing to eat healthy’ than actually ‘eating healthy’. Personally, I would rather not eat a potato that has been mixed with special fillers just to make it absorb less oil. What do you think?

Satisfries: Will Burger Kings low-calorie french fries revolutionize fast food? – Yahoo News.

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About friendthatcooks

Food service consultant and owner/operator of an in-home weekly meal prep service in Kansas City, Chicago, St. Louis, Omaha, Des Moines, Denver, Milwaukee and Wichita

Posted on September 24, 2013, in Linked Articles and tagged , , , , , , . Bookmark the permalink. 2 Comments.

  1. Agreed! As a health conscious eater I don’t seek out the fast food. Satisfries won’t lure me in.

  2. A low fat fry! It will probably be about as successful as the fruit & salads sold in McDonalds

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