O'Dell Restaurant Consulting Blog

Through the coordinated effort of a food service friend and veteran, and others who have donated time and resources, a program has been started to send portion control packaged condiments to our brave soldiers fighting in Afganistan and Iraq. While I haven’t had the pleasure of tasting the MRE’s made for our soldiers to eat, I’m told that [...]

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I just finished reading my pre-publication, review copy of The Chef’s Commandments: Maximize your kitchen’s profitability by J.A. Mendez from Pineapple Publications. Good read.
To be honest, I have to tell you that I was interviewed for this book, and the publisher used some of my blogs and articles for content, so I may be biased. Either way, [...]

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In order to effectively convey what it takes to create an effective logo, I think it is important to outline the qualities of an effective logo.

An effective logo is easy to recognize, even at a glance or at a distance
An effective logo is easy to remember
An effective logo tells people who you are
An effective logo [...]

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This may be the most important question you can answer when designing a restaurant concept. It is definitely the most important question to answer when creating a marketing plan.
One of the biggest mistakes restaurants make is trying to appeal to everyone. If you think that your target market includes everyone, you are setting yourself up [...]

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High failure rates for restaurants. Yes they’re exagerated, but they’re still high. According to recent studies from Cornell and Ohio State universities, 59-60% of restaurants fail within the first three years. As many as 75% may fail within the first five. Why are they so high? For a list of the six biggest reasons, see [...]

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O’Dell Restaurant Consulting would like to announce the opening of it’s online webstore! In our store, you’ll find lots of on-site, email and telephone consulting service packages to help you solve the most pressing problems in your business. You’ll also find some great Microsoft Word, Excel, .pdf and graphic file restaurant tool downloads, most available [...]

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O’Dell Restaurant Consulting Blog has been down since July 4th due to an error in our hosting files. I apologize for any inconvenience and want to assure all of you that this blog is still here and going strong.
Brandon O’Dell
O’Dell Restaurant Consulting
blog.bodellconsulting.com
www.bodellconsulting.com

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Gift certificates are one of my favorite ways to build sales and market a restaurant. While lot’s of restaurants use gift certificates in-house to build sales during holidays, I would like to share with you a great way to use gift certificate all year round to build sales, and improve public relations.
 
Gift Certificates and Charities
This [...]

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