Should I create an app for my restaurant?
This is a growing question in the minds of restaurant owners. Mobile apps are the big new thing. It seems everyone has an app now. So naturally, restaurants are asking restaurant consultants like myself and other professionals if they should invest in getting a mobile application.
Since my expertise is not in mobile technology, I go to more knowledgable people for an opinion on things like ‘mobile apps for restaurants’. Here is a great article I found on whether or not restaurants should create a mobile app. It’s from Sara Petersen at Punch Mobile Marketing. After reading this article and considering the benefits and costs, my own professional opinion is that you shouldn’t spend money developing a mobile app unless you are planning on it doing some specific that your website doesn’t do. If it is just a recreation of your website, it’s a waste of money. Read the following opinion from an expert in mobile marketing to see what she thinks…
Why you shouldn’t waste time developing a mobile app
Here is a short article from Sara Petersen at Punch Mobile Marketing on how to get media attention when you are looking to market an event at your restaurant…
5 ways to bring media attention to your restaurant
For more help on building a better restaurant brand, contact Brandon O’Dell with O’Dell Restaurant Consulting for a free 30-minute consultation.
How to use Google+ for restaurants
Here’s is a fantastic article I found by Dayne Shuda at ww.restaurantengine.com on how and why to use Google+ for restaurants.
The Ultimate Guide to Google+ for Restaurants
For more advice on your food service, contact Brandon O’Dell with O’Dell Restaurant Consulting for a free 30-minute telephone consultation.
Restaurants that don’t grow and change usually wither and die. Eventually, the people with a taste for a particular type of menu or concept will get bored or die off. It’s important for restaurants to keep attracting the next generation.
Here is an article on how the youngest generation, millenials, will be affecting alcoholic beverage trends…
Technomic: Millennials drive restaurant drink trends | Nation’s Restaurant News.
I’m not sure I agree with the author of this article on the importance of text message marketing. Most the people I know consider text marketing from a business annoying. She does give some great tips on “do’s and don’ts” if you are going to use text message marketing though.
The Do’s and Don’ts of text message marketing…
Some tips from SmartBlog on starting a food truck
Getting started with a food truck…
Big hauls of Maine Lobsters are leading to a drop in their price. While we still have to see how much of that drop will make it’s way outside of Maine, this may present restaurants, country clubs and other food services a great opportunity to drive sales by featuring Maine Lobsters at a price point they could not previously.
Check out the following article on the price drop…
Maine lobsters drop in price
Contact O’Dell Restaurant Consulting for many ways to drive more profit to your restaurant or food service’s bottom line.
Short read about hosting special events at your restaurant such as wine dinners, fund raisers and holiday parties.
Why hosting events at your restaurant can be a good marketing move | SmartBlogs SmartBlogs