I just finished reading my pre-publication, review copy of The Chef’s Commandments: Maximize your kitchen’s profitability by J.A. Mendez from Pineapple Publications. Good read.
To be honest, I have to tell you that I was interviewed for this book, and the publisher used some of my blogs and articles for content, so I may be biased. Either way, [...]
Reading suggestion – The Chef’s Commandments
July 29th, 2009 · No Comments
Tags: Quick Tips · Uncategorized
Quick Tips – Get a color scheme for your restaurant
May 3rd, 2008 · No Comments
If you don’t already have 2 to 3 primary colors you use in your logo, signage, marketing, and indoor and outdoor decor, then pick some! A color scheme will help people identify you. If you keep the same color scheme congruent in all facets of your restaurant, new customers will find you more easily, and [...]
Tags: Quick Tips
Marketing tips for restaurants – vol. 1
April 24th, 2008 · 1 Comment
Marketing is maybe the most important function of running a restaurant. It is also the function that most restaurateurs have the least skill at. That’s why I consider having “no marketing skill” one of the biggest mistakes restaurants make. You can read about the others here: The biggest mistakes restaurants make, and why they have a [...]
Tags: Articles
