O'Dell Restaurant Consulting Blog

Articles, conversations and Q&As for current and future restaurant owners and food service professionals.

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How can I use gross profit pricing for a new restaurant?

June 4th, 2009 · 5 Comments

When opening a new restaurant, you are going to have to make assumptions about all your expenses and your head counts regardless of whether or not you price by gross profit. Since you will already have those assumptions, it only makes sense that you set prices so that you will collect enough markup (gross profit) [...]

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Tags: Questions

What’s the difference between retail and restaurants?

August 9th, 2008 · No Comments

Many new owners think that running a restaurant will be easy if they’ve worked in the retail world. While all their retail skills do help, there are major differences between owning and operating a retail shop, and operating a restaurant.
These include:
In the food biz, you are also the warehouse and manufacturer of the product you [...]

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Tags: Questions

Pricing food – Why you’re doing it wrong and how to fix it

June 26th, 2008 · 10 Comments

One thing I’ll never forgive formal culinary schools for, is teaching new impressionable would-be chefs to use a budgeted cost percentage to price food menus. Chain restaurants share an equal responsibility for perpetuating this bad practice by focusing their managers on food cost percentages without letting them in on the secret that the cost percentage [...]

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How do I figure my food cost?

May 7th, 2008 · 17 Comments

Calculating how much the food you sell costs you to sell is a very important practice in running a profitable restaurant. Knowledge is power, and knowing your food cost compared to your sales and your ideal food cost is very empowering information. By figuring your food cost percentage, you have an early warning system to alert you [...]

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Tags: Questions

Marketing tips for restaurants – vol. 1

April 24th, 2008 · 1 Comment

Marketing is maybe the most important function of running a restaurant. It is also the function that most restaurateurs have the least skill at. That’s why I consider having “no marketing skill” one of the biggest mistakes restaurants make. You can read about the others here: The biggest mistakes restaurants make, and why they have a [...]

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Tags: Articles

A lesson in listening

April 14th, 2008 · No Comments

Listen to learn, not to defend!
by Andy Swingley
Regional Manager
Thomas & King
Applebees Restaurants
http://www.fohboh.com/profile/AndySwingley
 
 One of the skills we should all take time to be better at everyday is listening. Many opportunities pass us by each day when we don’t engage in “active” listening. There is a positive benefit to be gained from everyone you interact with on [...]

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The difference between a “reason” and an “excuse”

April 4th, 2008 · 1 Comment

As a consultant, and someone who talks to business owners on a daily basis, some who are clients and many more who are not, I’ve heard an incredible number of reasons why restaurant owner’s businesses are struggling or failing. 99 out of 100 times, that “reason” really isn’t a reason at all, it’s an “excuse”. There’s a big [...]

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Tags: Articles

Do’s and don’ts for startup restaurants – vol. 3

March 23rd, 2008 · 7 Comments

Do:
Make vendors compete for your business. If you chose a vendor without making them outbid other vendors, you didn’t get their best price. Competition is the most effective tool you have to keep your purchase costs down. When choosing a vendor, make a list of the top 20-50 items that make up the bulk of [...]

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Tags: Articles