A good way to make your food stand out, and to communicate what your food is all about is by creating a signature item in each of your menu categories. These items should be your highest gross profit earners, and the centerpieces of your direct marketing efforts. They help define you and your restaurant. You [...]
Quick Tips - Get some signature menu items
May 3rd, 2008 · No Comments
Tags: Quick Tips
Great discussion on menu development
May 3rd, 2008 · No Comments
Check out the discussion going on in my FOHBOH.com blog about creating manageable menus, based on the same name post from this blog:
http://www.fohboh.com/profiles/blog/show?id=1411008%3ABlogPost%3A136257
Lot’s of valuable opinions flying around, with a few experts in the food service industry discussing this topic.
Tags: Conversations
Creating a manageable menu
May 2nd, 2008 · 1 Comment
One of my favorite shows is Gordon Ramsay’s Kitchen Nightmares. If you haven’t seen it, and you’re in the restaurant business, you’re missing out on a lot of free lessons.
Gordon Ramsay is a bit of bully. He likes to push people’s buttons. I think one of his other shows, Hell’s Kitchen, is just a stage [...]
Tags: Articles
Don’t give your customers what you want
May 2nd, 2008 · 2 Comments
How to make sure your products will sell
Pretty confusing main title, isn’t it? I’ll bet you’re wondering exactly what I’m talking about.
Along with the other biggest mistakes restaurants owners make, offering customers what the owner thinks is good, instead of what the customer thinks is good, is a surefire way to lose money in the restaurant business.
Here’s [...]
Tags: Articles