Apparently, Christopher Elbow and Boulevard Brewery in Kansas City aren’t the first pair that thought input from a chef could result in a great craft beer. I do have to say though that the Chocolate Ale made by Boulevard and Elbow is certainly a new twist in brewery/chef collaberations.
Read about what other chefs and breweries are doing in this article…
Scanning pattern
I would like to know more about the study though before considering it definitive, like how large was the study group, how often was the study repeated with different test subjects to see if the results were the same, and were the subjects interviewed for subjective analysis to make sure that knowing they were being studied wasn’t affecting how they scanned the menus? Has this study been peer reviewed?
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Tagged hospitality, marketing, menu engineering, restaurant consultants, restaurant consulting, study
Posted in Articles
Tagged facebook contests, marketing, restaurant consultants, restaurant consulting, social media
An article about restaurant consumer demographic data from the National Restaurant Association’s Annual Report. Make sure to read all the pages…
One thing I’ll never forgive formal culinary schools for, is teaching new impressionable would-be chefs to use a budgeted cost percentage to price food menus. Chain restaurants share an equal responsibility for perpetuating this bad practice by focusing their managers on food cost percentages without letting them in on the secret that the cost percentage is a management tool, not a
Posted in Articles
Posted in Articles
Tagged consultants, consulting, culinary research, food cost, mom and pop restaurant
You won’t be able to find the answer as to what it is exactly that makes a restaurant successful in any forum. Without experiencing it for yourself, it’s tough to imagine that a restaurant is one of the most complicated businesses you can run. Most businesses are pretty simple. You buy a product, mark it up enough to cover your overhead, and hire people who can sell it effectively and count change, or you manage a warehouse, a sales team, a manufacturing line or a specific service your business offers.
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